eCommerce Manager – FMCG Start-Up | Hybrid (London preferred)

About the Company

Hanson Search is partnering with a fast-growing, innovative start-up in the FMCG sector. As they expand their direct-to-consumer (DTC) operations, they are looking for an ambitious eCommerce Manager to lead their digital growth strategy and drive online sales. This is an exciting opportunity to join a dynamic business at a pivotal stage of its growth journey, ideal for professionals seeking to step into a leadership track like a Senior Financial Communications Account Director would in their field – but here applied to eCommerce.

The Role

As eCommerce Manager, you will be responsible for shaping and executing the company’s eCommerce strategy. You will manage the day-to-day operations of the DTC channel, optimise the online customer journey, and lead initiatives to boost traffic, conversion rates, and customer retention. This role is ideal for a proactive self-starter who thrives in a fast-paced start-up environment and is eager to make a tangible impact on business performance.

eCommerce Manager Key Responsibilities

• Develop and implement a comprehensive eCommerce growth strategy, focusing on traffic acquisition, CRO, and customer retention.
• Manage the daily operations of the eCommerce platform (Shopify/WooCommerce), ensuring product listings, website content, and promotions are up to date.
• Analyse performance data, run A/B testing, and optimise conversion rates through data-driven insights.
• Collaborate with the marketing team to deliver integrated digital campaigns, product launches, and seasonal promotions.
• Coordinate with fulfilment and customer service teams to ensure an exceptional end-to-end customer experience.
• Monitor emerging eCommerce trends, tools, and technologies to identify new growth opportunities.

Candidate Profile

• 3+ years of eCommerce management experience, ideally within a DTC brand or start-up.
• Strong knowledge of eCommerce platforms such as Shopify or WooCommerce.
• Proficient in using Google Analytics (GA4) and other performance tracking tools.
• Solid understanding of digital marketing channels, including SEO, paid social, and email marketing.
• Strong commercial mindset with a data-led approach to strategy and decision-making.
• Comfortable working in a high-growth, entrepreneurial environment.

Why Join?

• Play a key role in scaling a dynamic FMCG start-up’s digital presence.
• Shape and own the eCommerce strategy with autonomy and influence.
• Work with a passionate, collaborative team in a flexible hybrid working environment.
• Competitive salary package with performance incentives and growth opportunities.

If you’re an ambitious eCommerce professional ready to drive growth in a fast-moving start-up, we’d love to hear from you. Please get in touch with our team, including a copy of your CV, as soon as possible via the form below.

Hanson Search is a leading talent advisory and executive search consultancy with consultants based across the UAE, UK, USA, and Europe. We specialise in business-critical roles that drive revenue, reputation, and risk, with dedicated teams in Communications, Government Relations, Financial Communications, Public Affairs, Marketing, Digital Marketing, Sustainability, Investor Relations and C-Suite recruitment. Please click here to find out about more about Hanson Search.

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