Head of Social Media

Head of Social Media
Location: UAE

Hanson Search MENA is supporting a leading B2B global organisation in the UAE in the search for a Head of Social Media. This role will shape and drive the organisation’s social media presence as a recognised and influential voice on the global stage.

Lead Social Media Strategy and Brand Positioning

You will be responsible for developing and executing a comprehensive social media strategy that enhances visibility, reinforces brand positioning, and builds engagement with key audiences. This includes overseeing high-profile leadership campaigns, ensuring content aligns with strategic objectives, and delivering a consistent, impactful narrative across all channels.

Key Responsibilities of a Head of Social Media

• Create and lead a forward-thinking social media strategy to elevate the organisation’s profile locally, regionally, and internationally.
• Deliver innovative campaigns that strengthen audience engagement and reinforce leadership positioning.
• Oversee the production of compelling, on-brand content for social media, influencer collaborations, and digital storytelling.
• Monitor trends, analyse performance data, and adapt strategies for maximum impact and audience reach.
• Work collaboratively with internal teams to ensure social channels are integrated into wider communications plans.
• Manage and inspire a high-performing social media team to deliver exceptional results.

Ideal Background for a Head of Social Media

• Experience in social media management in a public relations or digital communications team.
• Proven track record in leading large-scale, high-profile social media campaigns for prominent b2b organisations or public figures.
• Strong leadership and stakeholder engagement skills, with the ability to influence at senior levels.
• Expertise in data-driven decision-making, with the ability to translate insights into actionable strategy.
• Exceptional storytelling skills, with a flair for crafting compelling narratives that resonate with global audiences.

Hanson Search is a leading talent advisory and executive search consultancy with consultants based across the UAE, UK, USA, and Europe. We specialise in business-critical roles that drive revenue, reputation, and risk, with dedicated teams in Communications, Government Relations, Financial Communications, Public Affairs, Marketing, Digital Marketing, Sustainability, Investor Relations and C-Suite recruitment.  Please click here to find out about more about Hanson Search.

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