Chief Marketing Officer – EdTech

Our client is a digital training and education business for professionals, in the global transport sectors for both b2b and b2c businesses. Their revolutionary SaaS platform provides a ground-breaking online training marketplace within niche verticals, to enable learning remotely anywhere and at any time, via the cloud.

This is an exciting career opportunity for an entrepreneurial individual to develop and sustain a fast-growing brand and support them on their journey to expand further through an intended stock listing in the very near future. They have recently partnered and secured some strong contracts with with some of the major players within the sector, making it a very attractive time to join with high growth forecasts and projections. The company is also releasing a new product in Q1 this year, entering the B2C market.

In your role as a Chief Marketing Officer you will be responsible for the reputation and voice of the organisation, the positioning and promotion of their services; whilst leading and overseeing teams and their delivery of service. You will have the opportunity to be a pivotal player within an exceptional management team that has considerable knowledge in this industry. As a digital company, all employees work remotely with social meetups four times per year.

It is the perfect time to join our client on this exciting journey and support their objective of becoming the go-to platform for maritime businesses globally.

Key Responsibilities:

• Developing and delivering a marketing plan, with clear outcomes and outputs, aligned to the corporate priorities.
• Demonstrating strong and experienced leadership and decision-making skills while managing, overseeing and ensuring the growth of the marketing department as a whole.
• Leveraging data to propose and establish clear KPIs to monitor the effectiveness of the overall strategy, specific campaigns and key metrics.
• Supporting the integration of the business model, including the crucial drive to secure significant revenue generation.
• Increasing global uptake and outreach to widespread consumer/leisure users on the digital platform.

Key Requirements:

• Experience in leading agile and engaging marketing campaigns, both internal and external, ideally in a B2B and B2C environment.
• SaaS based experience and background in running digital products.
• Proven leadership skills in managing marketing and communications team and developing tangible ROI goals.
• Experience of managing a variety of stakeholders, including senior leadership, as well as the capability to influence and directly engage a wide range of stakeholders to achieve desired results.
• Entrepreneurial and strategic thinker who is digitally minded and revenue oriented, with unrelenting ambition to drive growth and make things happen.
• A background in e-learning or digital education would be desirable but is not essential.
• An interest or background in the maritime industry is a plus but not a necessity.

If you have the relevant experience and this opportunity sounds interesting, then please get in touch with a copy of your CV as soon as possible via the form below.

We are committed to equality of opportunity for all. Applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.