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Welcome to Hanson Search’s Global Talent Market Outlook for 2025

We’ve analysed the latest hiring trends and recruitment shifts across key global markets to help businesses and professionals navigate the evolving talent landscape.

Our regional reports cover the unique challenges and opportunities facing communications, public affairs, marketing, digital, and corporate affairs sectors. Explore insights on hiring strategies, skill demands, and candidate expectations in each region:

1. UK Talent Market: Communications, Public Affairs & Digital Marketing

Discover the cautious optimism returning to the UK hiring market, with key trends in digital marketing, public affairs, healthcare communications, and interim hiring.

2. European Talent Market 2025: Communications, Public Affairs, Marketing & Sales

Explore how hiring across Europe is evolving, with deep dives into Brussels, Germany, France, Italy, Spain, and Switzerland, highlighting in-demand skill sets and regional growth hubs.

3. USA Hiring Market H1 2025: Communications and Public Affairs Trends

Understand the key drivers shaping the US talent market following the 2024 election, including regulatory pressures, trade dynamics, and digital communications hiring trends.

4. UAE & Middle East Talent Market 2025: Observations & Outlook

Gain insights into the Middle East’s dynamic hiring landscape, with a focus on AI, digital transformation, sustainability, and niche sector growth across the UAE, Saudi Arabia, and Qatar.

Why Read Our Reports?

Each report is designed to help employers, candidates, and market leaders:

  • Understand evolving regional hiring conditions.
  • Identify the most in-demand skills and sectors.
  • Prepare for shifts in candidate expectations and competition.
  • Make informed, strategic hiring and career decisions.

Explore Opportunities with Hanson Search

Hanson Search is an award-winning global talent advisory and executive search consultancy. We specialize in helping organizations recruit high-impact professionals who can drive growth, manage reputation, and mitigate risk.

If you’re looking to future-proof your team or explore your next career move, get in touch with our expert consultants today.

Get in touch









    Introducing
    Our Experts

    With a network spanning the UK, Europe, USA, and the Middle East, our team of recruitment consultants are experts in sourcing the best talent globally.

    Meet the team 
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                    Global CEO, Regional Head of MENA                
      
                
      
                    Alice Weightman                
      
            
      
            
      
                Alice Weightman: CEO, Global Executive Search Leader, and UAE Market Expert: Alice Weightman is the Founder and CEO of Hanson...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    UK & Europe Managing Partner, Global Head of Public Affairs                
      
                
      
                    Janie Emmerson                
      
            
      
            
      
                Janie Emmerson: Janie leads Hanson Search’s UK & European based teams. From the London office, she guides and supports their...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Principal consultant, Sales & Marketing                
      
                
      
                    Nils Gerardin                
      
            
      
            
      
                Nils Gerardin: Nils Geradin is a seasoned executive search and recruitment consultant with nearly ten years of experience placing senior-level...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Advisor, MENA                
      
                
      
                    Felice Hurst                
      
            
      
            
      
                Felice Hurst: With nearly twenty years of experience in search and recruitment, and a decade of experience working in MENA,...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Managing Partner, Global Head of Corporate Affairs                
      
                
      
                    Katie Simpson                
      
            
      
            
      
                Katie Simpson: Having previously spent 10 years in communications, Katie brings real industry insights into the hiring process. Taking her...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Partner, Global Head of Healthcare & Communications                
      
                
      
                    Amy Hayer                
      
            
      
            
      
                Amy Hayer: Amy brings over 15 years of experience in executive search, with a focus on healthcare communications and international...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Partner, European Head of Public Affairs and Communications                
      
                
      
                    Barbara Ozanon                
      
            
      
            
      
                Barbara Ozanon: With over a decade of experience in recruitment, executive search, and headhunting, Barbara Ozanon leads Hanson Search’s European...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Managing Consultant, Public Affairs & Policy, UK & USA                
      
                
      
                    Peter Ferguson                
      
            
      
            
      
                Peter Ferguson: As a Managing Consultant in the Public Affairs Practice, Peter advises and supports some of the world’s most...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    PA to CEO & Business Support                
      
                
      
                    Sam White                
      
            
      
            
      
                Sam White: Sam joined Hanson Search in 2016 as an internal recruiter, bringing prior experience as an independent headhunter. Today,...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Associate Director of Operations & Inclusion                
      
                
      
                    Robyn Field                
      
            
      
            
      
                Robyn Field: As Associate Director of Operations & Inclusion, Robyn is responsible for all business and administrative operations at Hanson...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Senior Consultant, Head of Digital                
      
                
      
                    Daisy Hughes                
      
            
      
            
      
                Daisy Hughes: Daisy brings nearly a decade of recruitment experience to her role at Hanson Search, where she leads the...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Consultant, MENA                
      
                
      
                    Lexi Smith-Muller                
      
            
      
            
      
                Lexi Smith-Muller: Lexi has over 10 years’ experience of recruitment & talent acquisition, and over 6 years’ experience working in...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Principal Consultant, Communications & Marketing                
      
                
      
                    Helena Ranger                
      
            
      
            
      
                Helena Ranger: Helena is the Principal Consultant leading the Consumer division across PR and Marketing. She plays a pivotal role...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Advisor                
      
                
      
                    Nicholas Watkins                
      
            
      
            
      
                Nicholas Watkins: Nicholas has over 30 years of business leadership experience that combines successful careers in the media, leisure and...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Senior Consultant, Corporate Affairs & Sustainability                
      
                
      
                    Allyson Kurian                
      
            
      
            
      
                Allyson Kurian: Allyson is a specialist in corporate affairs and sustainability communications, working at the mid-to-senior end of the market,...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Senior Consultant, Communications, Europe                
      
                
      
                    Camille Chevallier                
      
            
      
            
      
                Camille Chevallier: Having started her career as a comms professional, Camille spent 20 years in senior roles within leading agencies...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Business Support                
      
                
      
                    Mirjana R.Dejanovska                
      
            
      
            
      
                Mirjana Dejanovska: Mirjana is Talent Strategist & Customer Success Manager at our sister company, The Work Crowd. Mirjana joined Hanson...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Internal Recruitment & Operations Lead                
      
                
      
                    Katie Cubbon                
      
            
      
            
      
                Katie Cubbon: Katie manages internal recruitment at Hanson Search, while also overseeing office management and business operations. With experience across...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Researcher                
      
                
      
                    Arlena Butt                
      
            
      
            
      
                Arlena Butt: Arlena is a valued researcher at Hanson Search, supporting the team across Public Affairs, Corporate Communications, Health and...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Researcher                
      
                
      
                    Kristina Ugrin                
      
            
      
            
      
                Kristina Ugrin: With more than 10 years’ experience in the UAE and Europe, in recruitment consultancy, event management and in-house...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Partner, Global Head of Sustainability                
      
                
      
                    Johnny Goldsmith                
      
            
      
            
      
                Johnny Goldsmith: Johnny leads the global Sustainability & ESG practice at Hanson Search. He has over 8 years’ experience in...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Senior Consultant, Corporate & Financial Communications, UK & USA                
      
                
      
                    Rachel L’Estrange                
      
            
      
            
      
                Rachel L’Estrange: After spending six years in Corporate PR and Marketing, Rachel made the move into recruiting for the industry...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Business Support                
      
                
      
                    Ivana Stevanovska                
      
            
      
            
      
                Ivana Stevanovska: Ivana is Community and Marketing Executive at our sister company, The Work Crowd. As well as being highly...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Head of Interim Communications                
      
                
      
                    Ben Mitchell                
      
            
      
            
      
                Ben Mitchell: Head of Interim Communications Ben is Head of Interim Communications and works across both Hanson Search and our...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Head of Interim Marketing and Management Recruitment Services                
      
                
      
                    Madeleine Weightman                
      
            
      
            
      
                Madeleine Weightman: Madeleine is Head of Interim Marketing and Management Recruitment and co-Founder of The Work Crowd, the sister company...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Search Director, MENA                
      
                
      
                    Amanda Dowie                
      
            
      
            
      
                Amanda Dowie Amanda Dowie is an accomplished executive search specialist with over 20 years of global recruitment experience, including more...            
      
            
            
                
                 
                 
            
        
      
        
    
      

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                    Researcher                
      
                
      
                    Fani Mateska                
      
            
      
            
      
                Fani Mateska: With over four years’ experience in recruitment consultancy, Fani joined Hanson Search in July 2025, bringing expertise from...

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