The key to your success

A new beginning for Tesla?

http://news.cnet.com/8301-11128_3-20073773-54/with-model-s-in-wings-tesla-to-stop-making-roadster/?tag=topTechContentWrap;editorPicks   By Lewis Jones

New Research from Ogilvy & Mather Reveals the Sources of Inspiration

In their first Ogilvy & Inspire lecture, the agency giant made some interesting discoveries regarding inspiration…        Brits rank Princess Diana as most inspirational person, the Pyramids, Egypt, as most inspirational place and Apple as the most inspirational brand. Coca-Cola is perceived as an inspiring brand across Europe, especially in Spain with one in two claiming to feel inspired by [...]

Political marketing…more important than ever before?

Political parties since the dawn of democracy have had to embrace the same offensive tactics as any other organisation striving for success in a field of competition. In order to reach governmental status parties are ditching ideological principles and turning to PR gurus and marketing agencies to brand their contemporary pragmatic policies. In essence politics [...]

Bahrain Grand Prix Cancelled

After weeks of speculation and discussions, the Bahrain Grand Prix which had been dropped from the calendar and then reinstated for an October has finally been dropped.  After a petition demanding the cancellation, following  the pro-democracy protests earlier in the year, was signed by over half a million people.  Whilst the state of emergency in [...]

Google Instant Pages set to save us a miraculous few seconds.

Don’t get me wrong, technology is wonderful. What would we do without such marvellous technological inventions such as the cat genie. However, new technology speeds up our already rapid society. The consequence: an obsession with speed that shortens our patience.   A prime example of my lack of patience was whilst streaming the Canadian Grand [...]

Insurance Has A Role To Play In The City

Interesting article from Anthony Hilton in this week’s PR Week   By Jamie McLaughlin

What do you mean water has no taste….

Sorry Kraft, is this not just called…squash!? Bizarre article here. By Erin Leahy

I was tagged by Facebook!!!

Facebook are yet again facing more controversy as they prepare to roll out a new dimension to their social media experience. Facebook are now introducing facial recognition technology, allowing Facebook to automatically scan and analyse images of your face and start tagging pictures of you automatically. Initially the software was implemented in America in December [...]

Companies’ Wiki-pages get cleaned up by PR professional…

Read the story here. By Sophie Clutterham

Etisalat in talks with Apple over iPhone 5

The UAE’s Etisalat is in talks with iPhone manufacturer Apple Inc on the possible launch of the iPhone 5 as its rolls its fourth-generation mobile broadband — Long Term Evolution (LTE) — later this year, its spokesperson said. Ali Al Ahmad, Chief Corporate Communication Officer at Etisalat, said, “Yes, we are in talks with most [...]