Like many other PR recruiters, I received an email recently from PR Week about a disgruntled customer who complained that ‘when I have been contacted by the agency – usually after chasing them up – I found that while they were happy to discuss the merits of my substantial experience, the positions I had applied [...]
Is the Pharma industry ready to embrace digital communication? ‘Today, healthcare communications is changing as much as the world is changing, which is why old strategies don’t work and why old barriers to channels, disciplines and markets are breaking down. Soon, all of today’s sceptics will be converted.’ Enrique Alda, European director of Innovation, Ogilvy [...]
In your paperless office there is an ever-growing mountain of flagged, exclamated and deadlined emails with your name on them, which are tick tock ticking towards the dreaded 'due-in-10-minutes' Outlook reminder. Your particular mountain is one of those over developed mounds which started life as a reasonably manageable scraping of mud from a giant's boot [...]
“If you have a problem, if no one else can help…maybe you can hire…The A Team.” Although not sent to prison by a military court for a crime they didn’t commit and then escaping to become soldiers of fortune, Hanson Search’s very own administration team have long taken the A Team values to heart by [...]
One of my cool branding clients Bloom Design have a really great blog and regularly update on funky things happening in the world. I was really intrigued by one of their latest posts on Nahui Ollin's handbags, which are made from old sweet wrappers! I love them! Great for the fashion-conscious, eco-friendly, handbag loving consumers [...]
Yes, it comes around quick, it is that time of the year again when it seems that everyone knows someone who is getting married in the upcoming month. I was recently involved in a wedding as a bridesmaid – which of course is a great honour and I accepted eagerly when the bride to be [...]
Word has it that Big Pharma is eager to refill its emptying drug pipelines? Stephen Burrill has been quoted “the bio-tech-product land grab by big Pharma will reach fever pitch”. Well with big patents going off patent, all eyes are on the young biotech upstarts; this may well portent the long anticipated union of the two industries. [...]
Recent PR Week reports bode well for the PR/Marcoms industry with both Huntsworth and Chime Communications posting impressive half-year profits for 2008. Chime saw profits increase by nearly 25% on last years earnings, with Huntsworth close by at 21.9%. Lord Bell was bullish about the next 6 months, but the pressing question remains, when will he get a [...]
In a recent article, Unilever were exposed to spending circa £20 million (repeat…MILLION) in a campaign to persuade us intelligent folk that Pot Noodles are a HEALTHY snack. It may not be full of artificial preservatives, colourings and the like but it still can’t beat a bag of steamed broccoli (as enjoyed by our Director on a [...]
